NAT. is proud to have recently launched its range of natural skin and body care essentials in Hong Kong. In response to the demand for natural products in the Hong Kong and China markets, the revitalised NAT range is now exclusively available at Watsons, Asia’s leading health and beauty care retail chain and Philip George Salon, one of Hong Kong’s celebrated hair and beauty salon to the ‘Who’s Who.

Chinese consumers have become aware of the benefits of using natural products largely due to media information and reports of harmful chemicals in some cosmetics.  This, amongst other factors, has triggered the craze for products that are natural and ‘chemically clean’.

In fact, a recent survey has shown that 70 to 76% of consumers believe that natural products would improve their health and be safer to use in the long term than products that have no natural origins. This comes from the belief and personal experience that synthetic and chemical ingredients may cause irritation to the skin and body.

The practice of Chinese herbal medicine is ancient, and another reason why Chinese consumers believe in the attributes of plant extracts, essences and aromatherapy. Plants have a “life force ‘and this concept also known as ‘Qi” is the reason why the Chinese have started a love affair with natural products. They believe that natural products are safer, healthier and better for you and that the results speak for themselves.

As a society, we face stress and fatigue from the pressures of fast-paced everyday life.  Aromatherapy can be used to effectively manage stress and the toll it takes on our bodies such as cell damage, premature ageing and sleeplessness.

Essential oils such as lavender rose and tangerine can help restore balance and create a relaxed mental state which eases stress, clears the mind, and paves the way for a restful and peaceful sleep.  The result is better health, inside and out.

NAT. natural skin and body essentials use the best quality plant essences in the core product ranges; NAT.FACE, NAT.BODY and NAT.AROMA, providing revitalisation from the source.

With NAT. now available in Hong Kong, it may not be long until the rest of Asia falls head over heels for this natural brand.